Evolution of Neo QLED comes with Quantum Matrix Technology, which precisely controls our exclusive new Quantum Mini LED. With accurate light control, you can enjoy great detail in both the darkest and brightest scenes.
Samsung’s powerful quantum processor with deep learning creates the most precise and adaptive experience you can imagine. Scene-by -scene, the processor optimizes to your viewing condition and improves your content. Powerful 4K AI upscaling ensures you always get full 4K resolution.* Viewing experience may vary according to types of content and format.
Samsung's new top channel speakers deliver a next level Dolby Atmos experience that will immerse gamers inside the action with multi dimensional sound.* Top channel is not available in 50/43"
Samsung’s new Smart Hub puts content curation and discovery front and center, so you spend less time searching and more time streaming movies, shows and other contents you enjoy.* Content services and recommendation may vary by regions.